Microsoft
Redesigning Microsoft's B2C web app
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Redesigned Microsoft Zone (280K+ DAUs) as the sole designer, synthesizing business goals from leadership and internal feedback, conducting user research, and delivering a user-centered experience.
Problem
- New users bounce after reaching the homepage. The web app has an outdated design and a layout that does not promote discoverability.
Outcomes
- 30% reduction in new user bounce rate
- Modern and Visually appealing design
- Improved discoverability and user engagement
Design Solutions
Before
After
Before
After
Redesigned 404 Page
Footer (Above)
