Microsoft

Redesigning Microsoft's B2C web app

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Redesigned Microsoft Zone (280K+ DAUs) as the sole designer, synthesizing business goals from leadership, conducting user research, and delivering a user-centered experience.

Problem

  • New users bounce on the homepage
  • Outdated design
  • Layout does not promote discoverability

Results

  • 30% reduction in new user bounce rate
  • Modern and Visually appealing design
  • Improved discoverability and user engagement

Design Solutions

Before

After

Before

After

Redesigned 404 Page

Footer (Above)

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